J.R. Simplot has died.
The Idaho billionaire passed away in his downtown Boise home Sunday morning - With a call coming into Police dispatch just before 11am.
He was 99 years old.
Simplot died of natural causes, according to Ada County Coroner Erwin Sonneberg.
Simplot and his family were ranked at Number 80 on Forbes Magazine's 2006 list of richest Americans, with a estimated wealth of $3.2 billion.
The Potato Billionaire's life started humbly, but his death comes with his name on the list of the world's richest men.
John Richard Simplot's legacy is closely tied in with the image of the potato state over the past nearly hundred years.
But his life begun not in Idaho -- but Iowa
His remarkable journey kicked of in Dubuque, along the banks of the Mississippi River in 1909.
He was the oldest of two boy and four girls -- born to Dorothy and Charles Simplot.
His father had made a incredible impression on the Young J.R.
More of the story is here.
He will be missed!!